A practical, inclusive, and agile process for transforming the experience of your people.

We combine insightful analysis, expert facilitation, and diverse perspectives to conduct research, create vision, and develop strategy.

brightspot works with our clients in a hands-on way to evaluate where you are today, envision where you want to go, and explore how to get there. We don’t come with preconceived solutions. Instead, we bring proven tools and a flexible process that can be tailored to you. We research needs, craft a vision or strategic plan, develop a space program for a building or campus, design a new service model, or create new staffing and operating models.

To transform the experience of your people, we analyze and improve what they rely on: the spaces they learn, work, and live in; the services that support them; the staff that provide those services; and the technology systems they use. 

With the right process, tools, and team, we enable more engaging, equitable, and sustainable experiences for students, researchers, visitors, patients, travelers, and fans. 

Together, we create vision that provides focus and differentiation. We develop strategies to enable growth. We help you adapt to new ways of learning, working, and living. And we do all this in a way that enables organizational change by including people in the process, looking inside your organization and outside of it to trends and competitors, and testing things out to learn along the way.

“Our brightspot team had an unbelievable command of the strategic planning process and did a great job surfacing possible new directions for SCMA while relying on museum staff to articulate what we already know and do well.”

– Jessica Nicoll, Director, Smith College Museum of Art

BrightSpot Strategy
BrightSpot Strategy

“brightspot helped us imagine a future that was highly flexible and collaborative using a planning process that was entirely new to the campus and was exactly what our Dean and Provost were looking for.”

– Bob Johnston, Former Director of Facilities and Operations, College of Literature, Science, and the Arts, University of Michigan

  • BrightSpot Strategy
  • BrightSpot Strategy
  • BrightSpot Strategy
  • BrightSpot Strategy
  • BrightSpot Strategy